What is “active” vs. “inactive” use?
If students know they’re being tracked and want to trick the system, they can log into a Math platform, immediately minimize the screen and then go watch videos for the next hour. SSO, server-based solutions and device management tools will record the “hit” to the math site, and the user data from the math publisher may say they were logged in for over an hour. In every instance, schools are given false data, which will prevent them from making truly informed decisions about that resource, its value as well as its fidelity of use.
We worked with our development team, experienced in user analytics from the fintech industry. In doing so, we created collectors that distinguished active vs inactive use, an industry-leading method of measure resource and software adoption never done.